smava GmbH relies on promio.net for complex mailing campaigns

  •  07.06.2016
  •  Johannah Brungs
  •   News

With the objective "maximum performance, minimum effort" promio.net successfully secures Berlin's comparison portal smava for email communication.

The continuously growing address potential and the resulting diverse target groups along with their needs represent a challenge for smava that can only be met with optimized, effective processes and a high degree of customer focus. Nicole Sakowski, Online Marketing & Affiliate Managering, smava GmbH, is convinced that promio.net meets these requirements.

"We deliberately chose promio.net as our new service provider for newsletter dispatch. The excellent service, the award-winning technology and the understanding of our needs were the decisive factors. Our fully automated contact lines allow us to communicate with our customers without much effort and achieve maximum performance. We look forward to working together with promio.net in the future and mastering the challenges ahead.“

Complex dependency structures must be configured once in promio.mail and can then be integrated into the fully automated email dispatch process. Based on various factors such as the target group, communication history or click behavior, a pool of predefined templates is automatically selected, personalized and sent to the customer.

"We are happy to work with such an ambitious customer like smava. Our first priority is to provide a high level of service and to meet customer-specific requirements at all times. We were able to meet the challenge and fulfill the ambitious wishes of smava very successfully".

Sebrus Berchtenbreiter, CEO promio.net GmbH

About promio.net:

As a specialized agency in email marketing and online market research, promio.net GmbH has developed and executed more than 250,000 email campaigns since its foundation in 2000. As one of the industry pioneers in Germany, the company thus has a valuable experience advantage in the top group of e-marketing service providers. The promio.net business plan is based on the four columns of address marketing, Email dispatch technology, online research as well as comprehensive consulting performance. Promio.net thereby covers the entire value-added chain for efficient e-marketing which is a unique selling proposition in the competition. In the past, the agency has received several awards for campaigns and service and is a member of the Certified Senders Alliance (CSA) as well as the German Dialog Marketing Association (DDV).

About Smava:

Founded in 2006, smava grew into one of the largest German online comparison portals for installment loans. In the categories debt rescheduling, car loans, personal loans and general loan comparisons, smava offers a wide range of services. Among all leading credit banks, the area "smavaprivat" - a proprietary product of smava GmbH - also covers credit financing by private providers. Over the years, the company has received several awards for its reliable services, for instance from the financial magazine EURO or Stiftung Warentest.